Eat Their Lunch
Winning Customers Away From your CompetitionBook - 2018
It s not easy for any salesperson to execute a competitive displacement - or, in other words, 'eat their lunch.' This book shows you how to find and maintain a long-term competitive advantage. Your competitors may be tough, but with the strategies you ll discover in this book, you ll soon be eating their lunch.
Publisher: New York, New York : Portfolio/Penguin, 
Copyright Date: ©2018
Branch Call Number: 658.85 IAN
Characteristics: xiv, 221 pages :,illustrations